Eliminating ad delivery fraud
in digital media trading by
leveraging blockchain, encryption,
and two-way authentication.
How It Works
Ad Encrypted via Passport
Advertisers login to Passport and approve destinations (domains/apps). The Passport tags are encrypted with the intended destinations.
Works Through Any Programmatic Path
The ad can be delivered with a virtual direct connection, even as it travels through the complex advertising ecosystem.
Final Destination Verified
When the ad displays on the correct destination, a verifying signal is sent back to Passport to decrypt the ad.