News & Updates

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Event: The Future of Media & Technology

Join Rebel AI CEO Manny Puentes as he discusses the evolution of media and online advertising with industry experts.

Media Contact

press@rebelai.com

What Blockchain Can (and Can't) Solve for Ad Tech

Blockchain has plenty of useful applications in advertising, but it will still be a few years before it reaches the scale and speed needed to be effective in programmatic advertising. Here’s how it can and can’t be used.

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Chase Reduces Advertising to 5000 Sites and Sees Same Results

After doing a manual human audit of the sites they were appearing on, J.P. Morgan Chase went from advertising on 400,000 sites to just 5,000 sites and saw the same results. But will whitelisting be enough to protect their spend?

Why Publisher's Digital Identity is More Important Than Ever

Rebel AI CEO Manny Puentes shares how Methbot fraud hurts publishers by skewing the data that buying algorithms use to make their purchasing decisions.

“Methbot” Exposes the Scale of Ad Delivery Fraud

Methbot was found spoofing more than 6,000 domains to look like vogue.com, espn.com, and other premium domains that typically command $10+ CPMs for their video inventory. The operation has been so successful that the WhiteOps report estimates the hijackers are making $3 to $5 million in revenue per day.